SINGAPORE, 1 July 2026 — Amplify Health, the leading pan-Asian health technology and analytics company, has won the Innovation Impact Award at the Insurtech Connect (ITC) Asia Awards 2026. The recognition marks the second consecutive year Amplify Health has been honoured by ITC Asia, having clinched the Technology Initiative Excellence Award in 2025.
This year's award recognises Amplify Health's Systemic Flexibility approach to health payor modernisation – a breakthrough in platform architecture and deployment methodology that resolves the integration paradox at the heart of legacy claims transformation, and has delivered measurable real-world impact for a major health payor in APAC.
"Winning this award affirms that Amplify Health has delivered a genuine architectural breakthrough rather than an incremental improvement on existing paths," said Dr Axel Baur, Chief Executive Officer of Amplify Health. "We have demonstrated that the integration paradox holding back health payor transformation across APAC is not an immovable constraint – it is a solvable architectural problem."
Eliminating the interpretation gap at the root
In our experience, health payors across APAC have long confronted a fundamental challenge: legacy claims systems built around fragmented, semantically disconnected components require human assessors to continuously bridge interpretation gaps – between benefit definitions in business language, claims in free text, contracts in legal terminology, and clinical guidelines in medical vocabulary. Conventional modernisation approaches, whether middleware connectivity or modular phased migration, have failed to resolve this disconnection at the root.
Amplify Health's breakthrough lies in establishing clinical coding as the native business logic language across all system components. By creating a unified semantic layer – grounded in 50+ international and local clinical coding schemas – every component of the claims system operates in a single, clinically precise shared vocabulary. This eliminates interpretation gaps that have historically driven claims leakage and operational inefficiency, enabling consistent and auditable adjudication at scale.
The deployment model is equally distinctive. Rather than imposing a standardised rollout sequence, Amplify Health's implementation begins with rigorous analysis of each payor's actual claims universe – building a customised transformation taxonomy that identifies which claim categories to address first based on complexity and ROI. This enables comprehensive system delivery with incremental activation, protecting business continuity while progressively surfacing and encoding the institutional knowledge that conventional migration approaches cannot capture upfront.
"Amplify Health's human-in-the-loop configuration model is a pragmatic approach to scaling AI capability by progressively capturing and codifying the tacit knowledge of experienced claims assessors. Rather than replacing expertise, it enables that expertise to become a scalable organisational asset."
— Benjamin Ang, Vice President of Singapore Insurance Institute, 2026 ITC Asia Awards Judge
What transformation looks like in practice
Deployed with a major health payor in APAC, Amplify Health's platform delivered measurable improvements within the first year. Automated claim decisions grew from 0% (fully manual) to ~50%, (with a clear pathway to 80% automated coverage by year four) – with a validated accuracy rate of >90%. Claims leakage capture improved from 5% under legacy random spot audits to 40% through systematic line-item detection, and is projected to reach 80% by year five.
Full end-to-end auditability – with complete traceability of every decision, rule application, and manual override – replaced the opacity of legacy workflows, supporting regulatory compliance while building assessor confidence. For policyholders and providers, the transformation delivered faster and more consistent claims decisions, fewer payment disputes, and a more reliable experience throughout the claims lifecycle.
"As healthcare complexity accelerates across APAC – precision medicine proliferating, chronic disease management intensifying, regulatory requirements expanding – health payors need operating models where claims capacity scales without linear cost growth," said Dr Baur. "We have demonstrated that is achievable when you resolve the underlying architectural problem rather than automating broken workflows."
A new operating model for healthcare's accelerating complexity
The consecutive ITC Asia award wins trace a coherent progression in Amplify Health's mission. Last year's Technology Initiative Excellence Award recognised the company's foundational capability in tackling health data fragmentation – giving insurers visibility into medical cost drivers and fraud patterns at a level of granularity that legacy systems could never support. This year's Innovation Impact Award recognises the full architectural breakthrough that foundational clinical encoding enables: a unified semantic layer that transforms operations across the entire claims lifecycle.
The result is a new operational paradigm for health payors across the region – one where AI augments rather than replaces human expertise, where individual assessor judgement becomes collective institutional knowledge that compounds over time, and where operational capacity scales with membership growth rather than against it. Health payors that establish this architectural foundation are positioned not merely for current efficiency, but for sustained competitive advantage as APAC’s healthcare complexity continues to intensify.
Amplify Health is now focused on bringing this validated approach to health payors across the region as they modernise claims operations while maintaining compliance and clinical integrity.
About the ITC Asia Awards
The InsurTech Connect (ITC) Asia Awards represent the regional benchmark for excellence in Asia’s insurance sector, and highlight innovative and progressive projects undertaken by insurers across APAC to improve outcomes. The Innovation Impact Award recognises breakthrough technology solutions delivered to insurance clients that solved critical business challenges and achieved measurable improvements in efficiency, customer experience, or financial performance.
Media Contact: info@amplifyhealth.com
